I dreamed of life as a journalist. Retrospectively, I just wanted to emulate Lois Lane. But I loved linguistics. I studied languages. And when Press Gang hit the TV screens, I was sold.
Yet the Freshers’ Week queue for the uni rag was oh so very long, and the thought of all nighters to hit morning deadlines diminished that ‘Press Gang’ appeal. Plus all those freelance gigs. Journalism suddenly felt like it might be quite lonely.
Instead I turned to ads, learning from the most creative brains in the business. We made world class innovative campaigns, pitched the most sought after brands in the world and travelled the globe. There were more all nighters than I’d feared from journalism, but I was part of a team. Part of a bloody brilliant team.
Then my MD asked me to define my five year plan. “Meet the one, get married and have kids.” True story. And within three years, I’d smashed that objective. Time to bid adieu to adland.
Two decades of writing amounts to a lot of words. Corporate comms; website content; promo articles; event coverage; newsletters; blog posts; press releases; presentations; pitch books; treatments; speeches; charity stuff.
Two decades of writing amounts to a lot of words. But it amounts to even more power. Power to sway you to buy, to donate; to move you to tears, to fire you up to step up; to make your soul smile, to make your heart race.
Whatever you want to say, there’s a compelling story to tell. If you’d like me to share your ideas, let’s get drafting. Your world, my words.
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